Is it time to upgrade to a Global Site Tag?

Posted by Helen Nicholls on 23-Oct-2018 11:53:01


On a regular basis our Pay Per Click team receive updates and recommendations from our Support Account Manager at Google. Recently there have been a number of changes both on AdWords and Analytics conversion tracking.  The main update and point of discussion today is the Upgrade to a Global Site Tag.

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Topics: Adwords, Google

HTTP to HTTPS: Why You Have to Make the Move Now

Posted by Helen Nicholls on 03-Sep-2018 00:00:00

Last January 2017, Google started a mission to make the web a secured and safer place for Internet users by showing security warnings for HTTP sites that collect passwords and credit card information. With the recent unveiling of Chrome 68, Google is said to be on its final stage of the mission as they are now marking all unencrypted sites to be “Not Secure”- even if they don’t have login forms or payment fields.

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Topics: SSL, Google, Website Security

Google’s Broad Core Algorithm: Update, Facts, and Advice

Posted by Helen Nicholls on 31-Aug-2018 08:56:03

Earlier this August, Google’s public search liaison Danny Sullivan announced that a new Google broad core algorithm update has rolled out. Now before anything else, we want you to focus on two things here:

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Topics: Google, SEO

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