“How does an ant eat an elephant...one bite at a time”
African Proverb


ABOUT ANNETTE McMICHAEL


Annette McMichael headshot

I Get Things Done. I’m a Project Manager on-demand and I’m here for you!

Each team member has an important role and deserves a seat at the table. My approach to project health is a recipe of full team inclusion, accountability and cooperation. I lay the foundations and then initiate team discussions to align on approach, timing, priorities and resources. And then I see the work through by managing teams and deliverables. I maintain an open line of communication with each team member and 3rd party vendor, establishing trust, forging partnerships, solving problems, mitigating risk, and getting the work done.


SERVICES:

  • Program and Project management (Digital, Print, Social, Conventions, Video, Creative)
  • HubSpot CMS Management
  • Scope development/Budget estimating and tracking/Financial projections/reconciliations
  • Resource allocation and staff planning
  • Project plan/timeline/schedule development and maintenance
  • Orchestrating/liaising internal and external resources, clients and agencies
  • Vendor management/engagements
  • Agile and waterfall methodology
  • Presenting/Training and mentoring

Notable Accomplishments 

HubSpot CRM/CMS certified


White Space Marketing Group

  • Rehabilitated communication breakdowns associated with Project Management tool misuse, which required tool training, establishing standard language, protocol and process
  • Developed training videos that were shared with support teams across the US and in the Philippines
  • Established and enforced internal processes and client operations, while also doing a business systems audit to reduce redundancies in capabilities and streamline costs and internal dealings
  • Managed a portfolio of 3 HubSpot CRM and CMS accounts from scope detail developing, scheduling and execution; one scoped for website updates and webinar drip campaign support, one focused on offering content through email, and the last was structured around lead generation
  • Manages editorial calendar and authors blogs for WSMG

Havas Media Group 

  • A member of the Havas "Village" operations team; an entity that organizes marketing resources and talent for several Pharmaceutical Therapeutic groups within Havas, I established a Project Management Department within the Media group to help compartmentalize creative development and respond to heavy program needs straining various media departments. 
  • I established a process with roles and responsibilities for managing creative development of digital media assets among Havas Village, Havas Media and Third-party Vendors. 
  • Facilitated ZINC training to the Media PM and Digital teams to ensure compliance and timely approvals of Pharmaceutical advertising materials.

Ogilvy Common Health 

  • Lead an unbranded consumer campaign to award winning accomplishments, and global agency recognition. 
  • As part of an awareness initiative for Melanoma, I partnered with multiple technology teams, Ogilvy PR and several NFL teams and Melanoma foundations in development of an interactive football game, free-screening experience, and unbranded website that resulted in 496 impromptu skin screenings and lead to 18 Melanoma’s found. This was the greatest moment in my career.

Order from ANNETTE

Add your requirements here

SAMPLE PRICING

  • Retention-based: Perhaps you need varied support week to week. Beginning at 8VPs per week (minimum commitment duration of 1 month)

  • Project-based: Perhaps you have tactics that need to be developed and executed:
    40VPs per month for moderate complexity/volume (minimum 3month commitment)

  • Value-based: Perhaps you need to condense your workflow and need hybrid support (acct mgt/project mgt or project mgt/CMS mgt, etc). Points to be determined based on scope of needs