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"Google Customer Match (GCM) lets you use your online and offline data to reach and re-engage with your customers across Search, Shopping, Gmail, and YouTube. Using information that your customers have shared with you, Customer Match will target ads to those customers and other customers like them." It's that simple!

So it's time to kick off a new Client project, you're excited and keen to make it happen.  A new project brings planning, team meetings, schedules and more. The excitement is contagious and you're main thoughts are about keeping this new Client super happy and engaged. A big part of you wants to really show them what you and your team can do and how well you do it! So let's get this project off the ground, like setting off a Rocket, you're ready to push it to the limit.

Then as you're deep into the nitty gritty we all know that creepy tingling feeling when, in the middle of the project you realise that you don't have enough budget to cover the remaining hours or resources of your project.  As a Project Manager, we see this all the time but it still becomes a total nightmare when you have another request come in that is not in the initial discussion or Scope of Works SOW for the project.

It goes without saying that for various reasons, more unexpected than not, we encounter situations where we want to exceed client expectations and “add more value” that can result either in the total success of the project or a total misdirection of the entire project and therefore a blowout of costs.

Slow websites are a pain to use, especially when you're in a hurry or searching for answers on your mobile. The speed of the loading of your website also makes a huge impact on how Google reviews and ranks your sites - that's goes for both the mobile version and the desktop version.

How to blog better by answering this one question.

Have you ever sat down to write a blog post only to stare at the screen and then somehow wake up a third of the way down your Facebook feed? Don’t worry, you’re not alone and through this article we’re going to work together to fix that.

There is a way to blog better and it starts with asking yourself a simple question.