5 Creative Ways Agencies Can Use PandaDoc

Posted by Pete Nicholls on 21-Aug-2019 23:40:00

Have you been researching proposal management software or other SaaS tools to improve your marketing agency’s processes?

If you’ve been seeing PandaDoc appear in searches, there are a few reasons why! This amazing tool can be used for far more than just proposal generation. Here are five creative ways to get the most out of PandaDoc:

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Topics: Pandadoc

Which Proposal Management Software is Best for Your SaaS Startup?

Posted by Helen Nicholls on 19-Aug-2019 21:45:27

If your SaaS company needs a smarter way to submit business proposals, take payments, receive authentic signatures, etc., then you need a proper proposal management software. 

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Topics: Pandadoc

Google Customer Match (GCM) : What is it? How does it work?

Posted by Troy Sawtell on 26-Nov-2018 23:00:00

"Google Customer Match (GCM) lets you use your online and offline data to reach and re-engage with your customers across Search, Shopping, Gmail, and YouTube. Using information that your customers have shared with you, Customer Match will target ads to those customers and other customers like them." It's that simple!

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Topics: Customer Experience, Google Adwords, PPC Advertising

Project Management: Scope Creep and Managing your Client

Posted by Helen Nicholls on 19-Nov-2018 23:00:00

So it's time to kick off a new Client project, you're excited and keen to make it happen.  A new project brings planning, team meetings, schedules and more. The excitement is contagious and you're main thoughts are about keeping this new Client super happy and engaged. A big part of you wants to really show them what you and your team can do and how well you do it! So let's get this project off the ground, like setting off a Rocket, you're ready to push it to the limit.

Then as you're deep into the nitty gritty we all know that creepy tingling feeling when, in the middle of the project you realise that you don't have enough budget to cover the remaining hours or resources of your project.  As a Project Manager, we see this all the time but it still becomes a total nightmare when you have another request come in that is not in the initial discussion or Scope of Works SOW for the project.

It goes without saying that for various reasons, more unexpected than not, we encounter situations where we want to exceed client expectations and “add more value” that can result either in the total success of the project or a total misdirection of the entire project and therefore a blowout of costs.

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Topics: Marketing Strategy, Customer Experience, Business Planning, Customer Satisfaction

The Ultimate Guide to Creating a Strong Website

Posted by Helen Nicholls on 26-Oct-2018 11:46:47

What makes a good website? Better yet, what makes a strong website? What does it take for your own website to stand out? We took the test on our own website, you’ll see our results below. Plus, we’ll share some great examples of websites we love and actually use.

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Topics: Marketing Strategy, HubSpot, Website Security, Customer Satisfaction, Website Development, Wordpress

Is it time to upgrade to a Global Site Tag?

Posted by Troy Sawtell on 23-Oct-2018 10:53:01

On a regular basis our Pay Per Click team receive updates and recommendations from our Support Account Manager at Google. Recently there have been a number of changes both on AdWords and Analytics conversion tracking.  The main update and point of discussion today is the Upgrade to a Global Site Tag.

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Topics: Adwords, Google

Increase Page Speed with Smaller Images

Posted by Pete Nicholls on 17-Oct-2018 17:34:18

Slow websites are a pain to use, especially when you're in a hurry or searching for answers on your mobile. The speed of the loading of your website also makes a huge impact on how Google reviews and ranks your sites - that's goes for both the mobile version and the desktop version.

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Topics: Customer Experience, Mobile, SEO

Hubspot CMS Migration: From a developer’s perspective

Posted by Helen Nicholls on 05-Oct-2018 11:04:25

Choosing the perfect website Content Management System for your business can be difficult. Your CMS is the framework of your pages, blogs and marketing campaigns. If your website CMS can’t deliver all your marketing needs, your marketing strategies and effort will be useless.

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Topics: HubSpot, CMS, Website Migration, Hubspot Websites, Website Development

Migrating Website to HubSpot: Is It Worth It?

Posted by Lloyd Buraga on 01-Oct-2018 15:28:56
Your website is an essential component of your online visibility and business success. That’s why any tweak, update, or major change to your site should be an informed decision. I’d bet you’re reading this because you’ve opened yourself to the possibility of moving your website to another content management system (CMS) - like HubSpot.

Now you’re wondering: “Why on Earth should I consider HubSpot CMS?”

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Topics: HubSpot, CMS, Website Migration

Help! My Organic Traffic Is Dropping!

Posted by Lloyd Buraga on 26-Sep-2018 07:52:03

As a website owner or digital marketer, whether you’re a data junkie or not, there’s a high possibility that you’ve experienced this:

Organic traffic has dropped all of a sudden, and you find yourself scratching your head trying to find out why.

 
You’re not alone. We’ve all experienced that momentary panic. However, don’t just stare at that disappointing graph. It’s best to get to the bottom of it so you can recover your traffic, leads, and possible sales.

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